My Social Media Marketing Strategy That Drives SALES For Your Business

Do you have a Social Media Marketing Strategy That Drives SALES For Your Business?

Social media isn’t just about getting likes and comments.

When done right, it should drive sales for your business.

Most people who struggle to make sales using social media don't have a solid strategy in place that’s proven to work.

And you’re a busy ? .

Which means, you’re likely already stretched thin enough and don’t have the time to figure this out all on your own.

So in today's episode, I’m sharing my most effective social media strategy for using social media to drive sales and revenue + save you a ton of precious time.

This strategy alone will move the needle on your business instantly, pushing you to increased impact and revenues.

So let’s dive in!

My Social Media Marketing Strategy That Drives SALES For Your Business – Episode 270

With every episode of Tanya Aliza TV, I like to equip you with a POWERFUL free resource that goes with the episode which  you can implement right away to create some of the same results, if not better, in your entrepreneurial ventures.

Since this episode is talking about posting with purpose and generating revenue with your social media marketing strategy, I want to leave you with my 30 Day Profit Posting Planner, Tracker and Template.

After going through this posting planner, you’ll be able to plan out posts that will drive sales in the next 30 days. You will learn to create an entire 30 days worth of content in 90 minutes or less.

You can download the FREE resource by clicking the yellow button above?

My Social Media Marketing Strategy That Drives SALES For Your Business

I want you to start thinking about the end in mind first.

You need to have a purpose for your actions.

In business, the purpose should always be to drive revenue.

This is true for your social media marketing strategy as well.

Most importantly, you have to remember that followers do not necessarily mean revenue or business.

My Social Media Marketing Strategy – Value Ladder

In order to generate revenue, especially when you operate on social media, you need to understand your Value Ladder.

A Value Ladder is how your audience moves through the purchasing path with you.

With that being said, you need to have a clear understanding of your value ladder before you go out and create posts on social media.

Your posts have to compliment your Value Ladder.

The Value Ladder is created very strategically to help you convert more sales out of your social media marketing strategies.

Social Media Marketing Strategy – High Converting Value Ladder

Typically, this is what a high converting Value Ladder looks like:

I put out (1) FREE CONTENT (i.e social media posts)

If the free content’s purpose is to generate revenue it will lead to a (2) FREE VALUE ADD.

You see me do this each week with the freebies that I offer.

This is another way to add value to my viewer’s life because people don't buy from you unless they know, like, and trust you.

Without having to ask for money upfront, the free value add helps my viewers see the type of value and training that I offer on a free level.

From the free value add, we take our viewer to an (3) INITIAL PURCHASE.

Once an initial purchase is made, we then take our customers to a (4) CORE PURCHASE.

The next level is to now take them to a (5) PROFIT MAXIMIZER PURCHASE.

Social Media Marketing Strategy – Start With The End In Mind

Many businesses out there, your business included, may not have multiple ways that people can buy from you yet.

Perhaps you only have one way your clients can buy from you – that’s completely fine for now.

This will be your initial purchase in the Value Ladder.

Ultimately, to maximize profits, I want you to start thinking about the Value Add and moving people through that ascension series with you.

Now, ask yourself “where in my Value Ladder do I want this post to go?”

85 to 90% of the time I have my social media content leading to my free value add.

This way, I know where I want my viewers to go.

15% of the time, I might make a direct-to-offer purchase for my longtime viewers or a special / promotion.

When you’re posting on social media, you want to do what experts do.

You want to ask yourself “What am I going to post today to serve this revenue goal in my business?” or “Where am I inserting the viewer into my Value Ladder?“

Gaining followers may be an important vanity metric, but you want to serve your business metrics that matter (revenue) first.

Don’t be a pointless poster.

Make sure that you’re maximizing all your efforts in your social media marketing strategy.

Always think about the end in mind the next time you post

In Closing

Hopefully, this training episode will help you with your social media marketing strategy.

Always remember to think about the end in mind when planning out your social media content.

Again, don’t forget to download the 30 Day Profit Posting Planner. I'm going to show you how I plan 30 days of social media content in just 90 mins and I share with you my exact social media calendar template and tracker. Finally, have a profitable social media plan that drives sales! ?

Resources, Links & More That Will Help You

The Revenue Multiplier Masterclass | Free Online Training Class Happening Now – How I'm Attracting Perfect Prospects & Teammates Everyday, That WANT To Sign Up With Me… All On Autopilot, Using An Unconventional Digital Marketing Strategy That I Know You'll Be So Excited To See & Use In Your Business!

Mailbox Power | I use Mailbox Power to send all our cards and gifts. With Mailbox Power, you can effortlessly create and schedule campaigns that deliver cards and gifts to your clients right when they matter most.

Tanya Aliza’s Kit | Many people ask me to share my personal camera and video gear, my health, wellness and beauty products, my favorite books and more. Instead of listing out each item individually here on the blog, I made some really cool ‘KITS’ that you can check out.

Done 4 You Brand Services | We build and design marketing funnels, websites/blogs, logos, brand boards, social media brand assets and more!

I hope you enjoy this episode of Wired To Crush It with me and I hope it adds so much value to your business and life.

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