How To Market Your Business On Social Media To Make More Sales (It's not what you think)

How To Market Your Business On Social Media To Make More Sales (It's not what you think)

Want the inside scoop on how to market your business on social media?

Would you be all ears, if I shared with you my proven process for using social media to convert my followers into buyers?

In this episode, I talk all about the workflow that the professionals use on social media to make sales.

It’s probably not what you think. In fact, most people are doing this all wrong.

By the end of this podcast episode, you’ll have learned:

- How to build that know, like, and trust factor so that potential customers feel at ease and comfortable buying from me.

- My micro commitment process that helps make it a no-brainer for people to buy from me.

- Why you don’t need a million followers to grow a 6-figure business using social media.

If you want tactical tips for getting more sales from social media, you’re going to LOVE this episode.

So buckle up, take notes, and get ready to Crush It!

Each week, I like to equip you with a POWERFUL free resource that goes with the topic, which you can implement right away to create some of the same results, if not better, in your business.

Since we’re talking all about how to market your business online with social media, I created a mini course on how to attract people that actually want to buy from you called Growth Camp. It’s my newest 5 video training that walks you through building and promoting a captivating lead magnet giveaway that attracts perfect buyers.

After going through these 5 videos you’ll be able to Attract an Engaged Audience of Perfect Buyers To Your Product Or Service, 24/7 Even While You Sleep!

Check out Growth Camp by clicking below.

When I first started my business, I found myself constantly spinning my wheels when it came to marketing my business on social media, only to end up with results I wasn’t happy with.

I then realized, I was asking for too much on the front end without asking my audience to take a micro commitment with me first.

Yep, you read that right. I was coming in hot asking for the sale immediately

This was causing me to lose sales because they weren’t ready to spend money with me yet.

Episode #281 How To Market Your Business On Social Media To Make More Sales (It's Not What You Think)

Growth Camp

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Growth Camp.
My mini workshop that helps you create & promote a captivating Freebie that attracts eager customers & teammates, on Autopilot, 24/7 even while you sleep!

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Podcast - How To Market Your Business On Social Media

[02:31] The wrong way to market your business on social media (I see so many people doing this).

I was recently at a mastermind with a group of ladies who were all marketing their business on social media in various ways.

They all wanted to know how they could get people from social media directly to their sales page so they could acquire buyers.

In my opinion, this is VERY ineffective. This is NOT how I recommend to market your business on social media.

Typically, you have a "Micro Attention" audience on social media.

You’re asking them to stop watching their funny cat videos or whatever they’re watching and to pull out their credit card and buy from you.

They’re literally on their sofa, or in line waiting to pick up their child, or even sitting in the bathroom (lol you know you’ve done this!) scrolling…

…and the likelihood of them taking a huge action with you is slim to none versus asking them to take a micro action first.

It’s going to be VERY challenging to take someone with a micro attention span from social media and directly pop them into a sales page and expect them to buy.

I talk more about how this works on the podcast so make sure to listen to it when you can.
[06:13] Why my very first product launch was a huge flop.

I created my first online training course in 2014 called The Ultimate Branding Blueprint.

It’s still one of my core programs we sell today.

After a whole year of building this program and putting it together, I launched it out to the world to buy.

And…crickets (I think a made just 2 sales)

Ouch.

…but it wasn’t the product. I just needed a different way of packaging it together and a better way to market it on social media.

This is a VERY Important lesson that I share on the Podcast.
[08:46] The important lesson I learned in 2014 that I still implement in my business today.

In the podcast I talk more about the exact steps I took to implement a strategy that I still do today that has contributed to multiple seven figures in revenue every single year (don’t miss it).

I walk you through the step by step process of what I did on the social media platforms that grabbed the attention of my audience and converted them into my customers.
[11:41] Use social media the right way.

So, what’s the wrong way? Just posting your content on social media!

What’s the right way? Post high value content on YOUR owned platform and USE social media to bring people there!
[15:25] I reveal my exact 7-figure social media strategy.

I take my audience off of social media and we put them (in the same spot you are right now)!

There are certain steps that I instruct my audience to take and I share with you exactly how and why this works so well.

A Quick Recap of How to Market Your Business on Social Media

I really enjoyed putting this topic together for you!

Here’s a quick recap of what I talked about:

- Don’t immediately send your audience to a sales page from social media
- You need to understand WHERE you should be spending your time on social media
- Post one high value piece of content on YOUR website/blog and use social media to bring people to you.
- Have a freebie funnel/giveaway funnel

I hope you enjoyed this episode of Wired To Crush It with me and I hope it adds so much value to your business and life.

Again, don’t forget to grab Growth Camp.

After going through this mini course you’ll be able to Attract an Engaged Audience of Perfect Buyers To Your Product Or Service, 24/7 Even While You Sleep!

Resources & Links Mentioned:

Growth Camp | If you don’t have a lead offer or Freebie that generates leads & prospects for your business, this is the first step I recommend taking so you can attract ‘ready-to-go’ customers and teammates that already want what you have.

Mailbox Power | I use Mailbox Power to send all our cards and gifts. With Mailbox Power, you can effortlessly create and schedule campaigns that deliver cards and gifts to your clients right when they matter most.

Tanya’s Amazon Shop | Discover a curated collection of my favorite video and camera tools, must-read books, chic fashion, and hair essentials, stylish home décor, and everything your furry friend needs. Each beauty item is handpicked for quality and style, making your shopping experience delightful and inspiring. Dive in and find the perfect pieces to elevate every aspect of your life!

Done 4 You Brand Services | We build and design marketing funnels, websites/blogs, logos, brand boards, social media brand assets and more!

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I’m your biggest cheerleader when it comes to Financial Freedom, Success, and growing an online business to support your best life… I guess you could say I’m Wired To Crush It!

I created this shoe to share actionable roadmaps so you can Crush It in business and in life.

So if you’re an ambitious Entrepreneur, the Wired To Crush It show is your weekly dose of profitable steps that will help and inspire you to create the impact, income and life you deserve.

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